The element of artificial intelligence plays an imperative to make the applications user-friendly. The presence of voice assistants and Data Analytics for lead generation is a wonderful way to create conversions.
Other than that, there are chatbots to resolve problems and to give a better overall User experience. The leading Android app Development Company and E-Commerce Giants like Amazon eBay and Alibaba make the best use of AI for managing customers better.
The customer care support majorly depends on artificial intelligence where the users can easily access data related to their previous purchases for making the required amendments. Existence in both spoken and written form, artificial intelligence also covers up the element of product recommendation. It is specifically suggested those products that the customers might have once referred to online.
Benefits of AI for Android App Development Company
The majority of people do not even realize that there is an element of artificial intelligence present in the platforms they are using. Everything seems to be naturally smart and going on in a process. Here is a small list of benefits that E-Commerce and mobile applications Procure while making use of AI-
● Search Optimization
Any company that is able to stratify the search results according to the user requirement is the final winner. It is very important to know what category and type of products are required by the customers. Artificial Intelligence can easily pacify users by making relevant suggestions. Buyers are not required to spend more time searching for what they need. There are plenty of relevant suggestions made by artificial intelligence on-screen.
● Predictive Marketing
Predictive marketing is one of the prominent tools that helps in deriving more customers towards a business. The E-commerce website easily suggests what customers may be looking forward to while driving the overall sales. The suggested products often instigate customers to visit the page and place orders.
The power of artificial intelligence also boosts overall sales by automating things according to customer requirements. There are not only product recommendations but also personalize emails that come up with a different set of prices for Lead conversion.
● Bringing Businesses Closer
Location-based artificial intelligence helps in identifying your specific area to make suggestions about the existing businesses at that place. The Mini marketing campaigns have satisfied millions of buyers and have given a boost to so many startups to date.
● Customer Support
It is all about better customer satisfaction and artificial intelligence makes sure that there is a hundred percent achievement taking place. The presence of chatbots delivers a personal assistive touch to each customer. It helps the users to receive instant responses to their queries.
Since humans are not available to answer queries round the clock, a chatbot is a perfect replacement that satisfies the user’s requirements. Moreover, Android app Development Company can save a whopping amount of money that they would have otherwise spent on human resources. It is recently reported that more than 67 % of customer support comes from chatbots.
● Social Media Integration
The use of artificial intelligence on social media sites helps in presenting a business better. The use of available data to make recommendations improves the overall User experience. There are sure shot strategies deployed for businesses to progress further.
● Lesser Human Intervention
It is almost impossible to manually edit the prices of each product during seasonal discounts and occasions. The integration of artificial intelligence by the Android app Development Company helps to easily manage the overall pricing of the products without needing a manual amendment.
● Beneficial Overall
There is not just one place where the use of Artificial Intelligence can be applied. GPS-based artificial intelligence helps to track the location of the products till their successful delivery. The chances of losses and accidents have considerably reduced with the amalgamation of AI in transportation businesses.
● Virtual Assistants
Who is not aware of Alexa and Siri in the present generation? These are the best example of cloud-based artificial intelligence for mobile and e-commerce app. This machine has the ability to understand human communication and execute things accordingly.
● Virtual Assistant for Shoppers
E-Commerce applications now have inbuilt virtual assistants in the shopping applications to assist customers better. The users can directly engage in the conversations and there would be all the details available for each product.
Usually, it is very difficult for the customers to go through the details of each product. The virtual online assistants for the Shoppers help in coming up with better suggestions according to the entered keywords. It is an innovative idea to improve the online shopping experience of the customers and to sell products in a smarter way.
● Executing Transactions
The use of artificial intelligence by the Android app Development Company also helps in managing transactions better. There is a proper infrastructure that makes it easy to purchase products and make payments to achieve the final output.
● Remove Gap between Privacy and Personalization
Companies cannot totally abandon the element of personalization while remembering the importance of user privacy. The use of artificial intelligence in the form of chatbots is the best way to keep users more comfortable while they share important personal and financial details. The presence of artificial intelligence helps the users to easily lay down trust in the company.
Customers always know that they are going to get a better experience with the help of artificial intelligence available in The E-Commerce app. No matter whether it is in the form of a chatbot or something that works in the background, it is an undeniable fact that AI has brought a complete revolution in the way things exist.
Also Read: Why You Should Develop Mobile App For Your Business?